IFAM 2025 Insider Talks

Tickets are limited and sold separately from general Market admission.

Where Culture, Art, and Conservation Converge

Step beyond the booths and into powerful conversations with global changemakers. Join us at the 2025 International Folk Art Market for two inspiring IFAM Insider Talks, where National Geographic Explorers, cultural advocates, and sustainability pioneers come together to share how traditional arts are helping preserve biodiversity, protect endangered languages, and reimagine the future of fashion and craft.

Friday Insider Talk: Why Culture Matters – and the Role of Arts and Crafts in Cultural Revitalization and Conservation

Friday, July 11 • 1 PM
Evoke Contemporary Gallery
$35 per person
Featuring Chris Rainier & Olivia McKendrick
Co-founders, The Cultural Sanctuaries Foundation

A language disappears every two weeks. Traditional knowledge is vanishing as globalization accelerates. But Chris Rainier, acclaimed photographer and National Geographic Explorer, and Olivia McKendrick, an international lawyer turned cultural advocate, are working to change that. With stunning photography and heartfelt stories, they'll explore how craft can serve as a lifeline for endangered cultures and ecosystems—and why the preservation of art and biodiversity must go hand in hand.

Reserve Your Spot

These intimate talks take place just steps from the Market and are expected to sell out!